The power of a makeover
PHOTO SHOOT WORKSHOP MAKEOVER FOR SOCIAL MEDIA
Hi there my friends, there is no doubt that a brilliant make over builds a great business. In this highly competitive market, but how do we stand out from the crowd? With new statistics coming through about retention, I was shocked to find out that at top salon level 50 to 70% of new clients do not return to the salon! Which begs to question WHY? Is it the technical service? Customer Service? Cost and value? Poor consultations? A great hair cut and color, but on the wrong person?
With this in mind I just hosted a workshop and ‘look and learn’ around the following makeovers. In the morning I presented my consultation – face shape evaluation followed by the 3 wheels of fashion that explore:- Lifestyle, personality and feminine spirit. In the workshop the students and stylist put the ideas into practice. After the transformation we photographed the clients and now each stylist has great shots for their website and Instagram. (Would you like to host this workshop in your salon?)
Below shows my students work, some still in beauty school others stylist in top salons.
This was Part of our fund Raiser for Eyes on Cancer. Hosted by Harry the dean and owner of Parisian Beauty Academy a Paul Mitchell partner.
- In my work shop we explored
1. A 5 star consultation
2. Facial framing and understanding face shape
3. The 3 wheels of fashion to design a look that not only fits the clients face and body shape but their life style, and personality.
Wow it was such a powerful workshop and I was so proud of the students and stylist who created these great looks, some of which are shown below.
Should you be interested in Hosting a makeover workshop please contact Rebekah@mackinder.com
We can custom design for you a makeover class and photoshoot.
This is a great learning experience plus images for you to post on your website and social platforms
THANK YOU TO MY FRIENDS AT PARISIAN BEAUTY ACADEMY A PAUL MITCHELL PARTNER THANK YOU FOR YOUR SUPPORT FOR EYES ON CANCER WHERE WE RAISED OVER $6000 FOR HAIRDRESSERS WHO SAVE LIVES.